Carin is CEO and founder of Evoke Canale (previously Canale Communications). In her role as CEO, Carin works closely with client teams, having provided senior level strategy to more than 500 life science companies of all shapes and sizes ranging from pre-series A financing to billion dollar public companies such as Amgen and Johnson & Johnson. Through her career in life science communications, she has advised a diverse range of companies including biotechnology, biopharmaceutical, medical device, diagnostics, research organizations and providers of enabling technologies. Under Carin's leadership, Evoke Canale received the Best Places to Work award from the San Diego Business Journal in 2016 and 2017. Carin has also received numerous life science leadership awards for leadership in business. An active member of the Mission Hills Town Council, Carin was also named “Woman of the Year” in 2016 by California Assembly Speaker Emeritus Toni Atkins. Prior to founding Evoke Canale, Carin was president of the life sciences division of international public relations firm Porter Novelli, managing teams in San Diego, Los Angeles, Boston and New York. Carin joined Porter Novelli when the firm acquired boutique life sciences communication firm, Atkins + Associates, in which Carin was partner and managing director.