• June 3-6, 2024
  • San Diego Convention Center, California

Sessions

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Decoding Biopharma's Public Image: Navigating 2024 Election Dynamics

Tuesday, June 04, 2024
Super Session
Next Generation Biotherapeutics
28ABCDE
Join us as we leverage the latest polling data to explore the perceptions of our industry by the American public and discover strategies to elevate the impact of our messaging as we head into the 2024 Election. In this session, we'll be joined by Former Congressman Greg Walden (R-OR) and Former Congresswoman Kathleen Rice (D-NY), both distinguished veterans of the House Committee of Energy and Commerce, who will share insights on messaging that resonates across party lines. Additionally, we’ll welcome Neil Newhouse, Partner & Co-Founder of Public Opinion Strategies, who will unveil fresh polling data and kick-off a robust dialogue on the strategic steps our industry can take to position ourselves well for the 2024 election and beyond. Don't miss this opportunity to deepen your understanding and contribute to the future success of our industry.
Moderator
Fritz Bittenbender
Senior Vice President
Genentech
Speakers
Kathleen Rice
Greg Walden
Former Chair
US House Energy and Commerce Committee
Neil Newhouse
Partner and Co-Founder
Public Opinion Strategies

Sponsored by:

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